Social Media Person

Key Requirements

• Content Creation: Ability to create engaging content such as captions, posts, stories, reels, and campaign content.

• Language Skills: Strong writing and communication skills in English and Urdu; knowledge of additional local languages is an advantage.

• Strategy & Analysis: Understanding of social media trends, audience engagement, digital campaigns, and the ability to monitor engagement and analyze performance insights.

• Management & Coordination: Ability to plan and manage a content calendar and coordinate content with programme teams.

• Core Competencies: Creative thinking, attention to detail, and the ability to work independently and meet deadlines.

• Experience: At least 5 years of relevant experience in social media management, digital communications, or content creation.

• Platform Expertise: Strong understanding of major social media platforms, including Facebook, Instagram, LinkedIn, X, and YouTube.